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Labor Day Cyber Scams: Think Before You Click on Those "Deals"

A Labor Day sale offer in black and white overlaid with a cyber threat triangle and exclamation mark
Cyber criminals use the promise of great deals to exploit your holiday sale expectations for their gain.

Labor Day weekend marks the unofficial end of summer, offering a final opportunity for relaxation before the hustle and bustle of fall begins. While many of us look forward to this long weekend, cybercriminals see it as an opportunity to exploit our online behavior. With people searching for last-minute travel deals, sales, and event information, the digital landscape is ripe for scams and malicious attacks.


As an IT and cybersecurity managed services provider, we want to help you and your business stay safe this Labor Day weekend by understanding the tactics cybercriminals use and offering tips on how to think critically before you click.


The Rise of Labor Day Scams

During holiday weekends, online traffic spikes as people search for discounts, book travel, and plan their activities. Cybercriminals know this and craft their scams to match what people are expecting to see. Here are some common types of Labor Day-related scams:


  • Fake Travel Deals - Many of us search for last-minute travel deals to make the most of the long weekend. Cybercriminals often create fake travel websites or send phishing emails offering deals that are too good to be true. These fake sites and emails are designed to steal your personal and financial information or install malware on your device.

  • Phony Sales and Coupons - Retailers often offer big sales during Labor Day weekend, and cybercriminals take advantage of this by creating fake online stores or sending out fraudulent coupons. These scams can trick you into giving away your credit card information or installing malware. Be cautious of unsolicited emails or social media posts offering massive discounts or coupons.

  • Event Ticket Scams - With many people attending concerts, festivals, and other events over Labor Day weekend, scammers create fake ticket sales or resale websites. These sites can look legitimate but are designed to steal your money or personal information. Follow the Better Business Bureau's advice on buying event tickets only from official event websites or authorized resellers.

  • Social Media Scams - Cybercriminals often use social media to spread malicious links disguised as Labor Day sales, travel tips, or event information. Clicking on these links can lead to phishing sites or download malware onto your device. Always verify the source and think before you click.


Personal Risks and Business Consequences

While the immediate concern with these scams is the risk to your personal data and finances, it's essential to recognize that falling for these scams can also have serious consequences for your workplace.


If a scam results in malware being installed on your personal device, and that device is later connected to your work network, it could lead to a broader security breach. Phishing emails and other types of social engineering attacks can be particularly devastating if they result in the compromise of your work credentials, leading to unauthorized access to sensitive business information.


Cybercriminals often use personal attacks as entry points to larger, more lucrative targets—like the company you work for. Once inside a corporate network, attackers can steal proprietary information, disrupt operations, or even deploy ransomware, holding critical business functions hostage until a ransom is paid.


How to Stay Safe This Labor Day Weekend

To protect yourself and your business from these scams and enjoy a worry-free Labor Day weekend, follow these cybersecurity best practices:


  • Think Before You Click - Pause before clicking on links, especially in emails or social media posts. If something seems suspicious, it's better to err on the side of caution. Verify the source directly by visiting the official website or contacting the company.

  • Use Strong, Unique Passwords - Ensure that all your online accounts are protected with strong, unique passwords. Consider using a password manager to help you create and manage your passwords securely.

  • Enable Multi-Factor Authentication (MFA) - MFA adds an extra layer of security to your accounts, making it harder for cybercriminals to gain access even if they manage to steal your password.

  • Update Your Software - Make sure all your devices, including smartphones, tablets, and computers, are up to date with the latest security patches. Cybercriminals often exploit vulnerabilities in outdated software.

  • Be Wary of Public Wi-Fi - If you're traveling over Labor Day weekend, avoid using public Wi-Fi for sensitive transactions. Cybercriminals can easily intercept data on unsecured networks. If you must use public Wi-Fi, consider using a virtual private network (VPN) for added security.


Conclusion

Labor Day weekend should be a time to relax and enjoy, not to fall victim to cybercriminals. By being aware of the common scams and taking proactive steps to protect yourself and your workplace, you can enjoy the holiday safely. Remember, thinking critically before you click is your best defense against cyber threats to you, your family, and your business.

If you have any concerns or need assistance with your cybersecurity needs, don’t hesitate to contact us. We're here to help you stay safe online, not just during the holidays but every day.

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